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Email Marketing Workflow and Services

Assess & Plan

We assess current trends, similar content and define an objective

We also determine

  • length of content,
  • required elements,
  • effects and resources
  • CRM, Database or special requirements

 

Costs

Each element requires extra work or to be purchased from a 3rd party provider and as a result will affect the cost of the project.

 

Collect Data

Our Chatbot will assist in gathering all the necessary content and provide some ideas

 

Client

KingCom

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Assessment Notes for Email Campaigns

The type of Email style that we chose determines the project path, techniques and software used

  • If we chose the design based content provided in text and images
    • We will use the most efficient solution based on what we are provied
    • The project starts with either text content, product information, and promotions
  • If we required animate icons then we have to follow a different path
  • Our Chatbot will assist in gathering all the necessary content and provide some ideas

Basic

for basic projects many of these are provided by the client.

We will design and put together as per brief.

 

Content - Client

The client would provide all/most of the elements for the video.

KingCom

Kingcom will create the design and provide feedback regarding best practices

Intermediate

Intermediate includes a few more elements and some strategic or tactical feedback.

The client would provide 80% of  the content

Advanced

Advanced is more strategic or tactical we and requires multiple elements services . It can include research, specialised script writing, voice overs

We will have a discussion and look at other ideas. online.We will describe what we will create and want to achieve

example: We will create a 15sec advert that is a mix between the post and an ad, It will feature product highlights. The voice over will be precipitated and supplied by the client or AI.

Your Title Goes Here

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Your Title Goes Here

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Single Campaigns

Single Promotional Email Blasts are easier as they need to fit within a series of emails/posts

Campaigns, Series or Sequence

These require planning and will impact each other. Discussions and planning might be required

Campaign with triggers and automation

These require planning and will impact each other. Discussions and planning might be required